PMP is the bulk of sharing and has grown in importance YoY. PMP Sharing packs account for over half the total of Sharing and Singles combined.
Source: Independents & Symbols Nielsen WE 21/02/26
48%of consumers are now cutting down intake.
Source: UK Food Standards Agency, EIT food Consumer Observatory, 2024
Top 20 of savoury snack products deliver over ¼ of the category’s value sales.
Source: Source: Independents & Symbols Nielsen WE 21/02/26
